Universal Homepage Takeover

Universal Homepage Takeovers are high-impact ad units that once dominated Defy’s direct-sold display ad inventory. It featured a prominent skin, auto-play muted teaser clip, user initiated click-to-play full-length video and custom animation. It scales across multiple O&O sites with one set of creative assets. These engaging units drive brand awareness, are sold for premium prices, and create unique user experiences with customized animation that maximize inventory value.

Homepage Takeover Static

Homepage Takeover Plus

Auto-Play Hi-Res Pushdown

Animated Homepage Takeover | SCREEN CAPTURE

Auto-Play Video Skin | SCREEN CAPTURE

Auto-Play Showstopper

Rumble Page | SCREEN CAPTURE

Client: Defy Media Category: Ad Campaign, Ad Product Role: Design, Art Direction

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